Digital Signage
If you are not familiar with the technology you may be asking yourself, "what is digital signage"? It is a dynamic sign technology which has become more popular over the years and will likely dominate the sign industry in the future.
Digital signs have been around for many years, a well known example would be Times Square in New York City which has been famous worldwide for the massive multistory digital signs that run 24/7. They run on bright LED lights that can be seen far away but lack good resolution for high quality displays.
An ever more popular choice is the use of flat panel TV displays which outputs beautiful eye catching and effective content. Euro Electronics (UK) Ltd. specializes in providing High Definition solutions to this type of digital signage which gives an even greater impact for promotion and advertising.
The key advantages to digital signage is it's flexibility, speed of changing content and it's ability to catch the attention of potential customers. Traditional printed signs are costly and slow to produce, sometimes taking days or weeks to get the final print and may require professional installation. On the other hand digital content can be as easy as typing your current days special on a keyboard or uploading images through a DVD or memory card.
Our solutions provide automated content management allowing you to program which content or advertising specials are displayed at specific times. For example, lets say your business has young professionals visiting during the afternoon and families during the evenings. You can set your content to display products and specials which appeal to young professionals such as the latest cell phones or a new sports car while in the evenings display specials for families such as new toys or a great deal on school items.
High Definition Digital Signage
Euro Electronics (UK) Ltd. is constantly striving to provide the best HD solutions thus we continue to work with major software houses to bring out the extraordinary visual power of High Definition TV to Digital Signage.
TV retailers can display content in full high definition resolution on large plasma and LCD HDTV units with video clips designed to demonstrate the attributes of the HDTV unit as well as promotional material and paid advertising from suppliers or business partners provide a valuable revenue stream.
High Definition video works well in other areas such as fashion, travel, real estate and jewellery. For some areas smaller screens displaying standard TV may be more appropriate. We offer turnkey solutions based on your needs to give you the best return from your investment.
Currently we offer 3 different types of signage technology; first is coupled with our HDTV display solutions which provides an effective promotional tool, second is a conventional digital signage system and third is a miniature LCD signage system that can be used for shelf display or island gondolas.
Content Management
Whether high definition video, standard TV or simple product and pricing information, Euro Electronincs' Digital Signage solutions provides flexibility and ease of use. Varying content may be sent to different locations and even separate departments within a store manually or through an automated system.
Euro Electronics Digital Signage technology allows for the display screens to be split in various ways, offering a range of options. For example, part of the screen may display the main HDTV video while another displays advertising.
Additionally, "ticker-tape" messages can be displayed running across the screen to highlight price changes, promotional activities, etc... We can even offer wireless solutions which utilizes "store and forward" technology in order to overcome the bandwidth limitations with high definition video.
In addition we now offer content management through our internet servers. This platform allows you to download content directly from our server into yours allowing you greater access and speed for renewing content.
If you have any questions regarding which signage configurations will work best for your business environment please contact us, we will be happy to answer your questions.